Our Story

South Florals Group began in 2007 when we acquired a design center from one of the largest floral networks in the country. The original plan was to build and scale new retail locations. Then we bought our first retail shop, Miami Gardens Florist, and everything changed.

What we found wasn't just a business. It was a craft. A way of connecting people through beauty, intention, and an experience that went far beyond the arrangement itself. That's what we fell in love with, and that's what we chose to build around.

Over nearly two decades, we've grown intentionally across South Florida, from Jupiter and Palm Beach to Boca Raton, Fort Lauderdale, Aventura, Doral, and our flagship studio in Miami Beach. Every location carries the same philosophy: source the finest florals from around the world, design with purpose, and deliver an experience our clients can feel the moment it arrives.

We've been trusted with life's most meaningful moments, the celebrations, the milestones, the quiet gestures that say everything words can't. That trust is something we've earned one arrangement at a time, and it's something we never take lightly.

It's also why we developed our own technology that lets clients see a photo of their arrangement before it goes out for delivery. Because when you're sending something that carries emotion, you should have complete confidence in what's being received.

From an everyday thank-you to a grand-scale wedding, our commitment is always the same: to create something extraordinary, delivered with the care it deserves.